Friday, September 17, 2010

San Diego Foodstuff's Caron Golden to Be on Oct. 7 Weblancing Panel for SPJ

I thought I'd share this notice of an upcoming event some of you may be interested in, held by the San Diego chapter of the Society for Professional Journalists. I'll be on the panel talking about my experience establishing San Diego Foodstuff -- and how it's led to a new career. If you're a writer looking for new ways to earn a living, please join us. It should be a very interesting event.

Attention freelancers and would-be freelancers!  Looking for new ways to generate leads for freelance jobs and sell your services?  Curious about ways to make money (legally) online?  Go beyond mere marketing and learn useful, money-making tips at SPJ’s “Weblancing: How to Create Content-Driven Websites that Make Money” program, set for Thursday, Oct. 7.

Whether you are a freelance writer or employed journalist, you can use your skills to create websites that generate revenue. By writing original content, freelancers are landing story assignments from top editors, as well as earning income through Google ads, display ads, affiliate links, ebooks, membership sites and other products – all while working at home, without huge investor budgets. Panelists will provide tips on how to set up a content-driven website, how to pick your niche market, what to put on your website, how to write content and blogs that attract readers, how to get advertising, and how to make money in the process.

Seth Hettena, author, blogger ( and former AP reporter, will moderate the discussion.  Panelists include:
  • Anne Wayman, creator of, which features original content about how to make money freelancing and includes regular job postings for freelance writing and editing jobs
  • Caron Golden, freelance writer and editor, blogger, and creator of, which covers all things foodie
  • Helen Chang, freelance writer, editor, ghostwriter and creator of
When: Thursday, Oct. 7, 6:30 p.m.
Where: KGTV Studio, 4600 Air Way, San Diego
Cost: Free for SPJ members, $5 for non-members
Questions: Contact

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